About Serum Creative
Serum is a creative services company that leverages the web as a platform to drive financial success for our clients. Through the application of insight, creativity and technology, we have been developing clear, effective solutions for brands in all industries ranging from banking to technology start-ups. By conducting research, we gain insight; by applying insight, we create web enabled solutions that are usable, beautiful and profitable for both our clients and their customers.
The websites and applications we build, strive to form a perfect balance between function and design; between marketing objectives and bottom lines; between the user and the application. We can’t claim that every project we’ve been responsible for has been successful. But, we can say that we’ve learned a lot along the way as far as what works and what doesn’t work. With that said, our promise to our clients today and tomorrow is that we will apply every relevant lesson we’ve learned from every project we’ve completed, successfully or not, and apply that knowledge throughout the development of their project. That’s our promise and that’s what makes us truly different.
Our Process
- Gather initial information
- Question, listen, observe, learn
- Form assumtions
- System requirement specs
- User scenarios
- UI prototypes & wireframes
- Graphic design
- Template prep
- Programming
- IT infrastructure configuration
- Integration with external apps
- Idently launch initiatives & staff
- Idently analytics & reporting requirments
- Migrate to live environment
- Execute Marketing launch initiatives
- Monitor
- Analysys & Reporting
- User support
- Hosting
- Marketing campaigns
- Content management & optimization
- Enchancement planning & integration



